Avicia

Product & UX Designer with a visual design background

I design clear, accessible digital experiences with strong visual systems.

I started in visual design, focusing on craft and storytelling. Now, I design products that prioritise clarity, usability, and accessibility.

5+
Years of designexperience
1
MSc UserExperience
1
Guinea pigadopted
Hi
My Home
I Run
My Favourite Pic

/MyWork

(01)

Selected projects spanning product design, accessibility, brand systems, and illustration.

VIEW MORE
Land of the Forgotten
Land of the Forgotten2025

An accessible UI system for an open-world indie game.

Game UI / Accessibility / Interaction Design
Recall AR
Recall AR2025

An AR memory support tool for navigation and object-finding.

AR Design / Spatial UI / Accessibility / UX Research
Exhale
Exhale2025

A habit-tracking app designed to support quitting smoking.

Behavioural Design / Mobile UX / Accessibility
William Lawson's Campaign
William Lawson's Campaign2025

A product-led campaign using collectible cards to drive sales and engagement.

Campaign Design / Brand Systems / E-commerce

/What I Do

(02)

Skills I've built over the years and services I offer

Services illustration

/Play

(03)

A space for experiments, side projects and ideas that don't always start with a brief.

VIEW MORE
Inktober
Ink illustration series
Characters
Character illustration explorations
Sketchbook
My sketchbook archive

You made it this far.

I'd love to hear from you about a project, collaboration, or just a design conversation.

Character illustration